Hey there. I'm Nick.

I use academic research to explain practical marketing tactics.

Where Should You Visually Position a Price?

October 11, 2016 - By Nick Kolenda

How Big Should You Display Your Price?

September 28, 2016 - By Nick Kolenda

The Psychology of Pricing: A Gigantic List of Strategies

September 20, 2016 - By Nick Kolenda

How to Choose the Right Font (According to Science)

August 30, 2016 - By Nick Kolenda
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31 Copywriting Tips Based on Psychology and Linguistics

July 20, 2016 - By Nick Kolenda

Choice Psychology: A Huge List of Marketing Applications

June 14, 2016 - By Nick Kolenda
Choice Featured Image

125 Easy Tweaks to Optimize Your Website’s UX/UI Today

April 28, 2016 - By Nick Kolenda

How to Name a Product: An Enormous Step-By-Step Guide

February 12, 2016 - By Nick Kolenda

Color Psychology: The Complete Guide for Marketers

October 29, 2015 - By Nick Kolenda

Conversion Optimization: An Enormous List of Psychological Tactics

September 23, 2015 - By Nick Kolenda

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